UI, UX: Who Does What? A Designer’s Guide To The Tech Industry

Design is a rather broad and vague term. When someone says “I’m a designer,” it is not immediately clear what they actually do day to day. There are a number of different responsibilities encompassed by the umbrella term designer.

A GIVEN DESIGN PROBLEM HAS NO SINGLE RIGHT ANSWER.

Design-related roles exist in a range of areas from industrial design (cars, furniture) to print (magazines, other publications) to tech (websites, mobile apps). With the relatively recent influx of tech companies focused on creating interfaces for screens, many new design roles have emerged. Job titles like UX or UI designer are confusing to the uninitiated and unfamiliar even to designers who come from other industries.

UX DESIGNER (USER EXPERIENCE DESIGNER)

UX designers are primarily concerned with how the product feels.

UI DESIGNER (USER INTERFACE DESIGNER)

Unlike UX designers who are concerned with the overall feel of the product, user interface designers are particular about how the product is laid out.

VISUAL DESIGNER (GRAPHIC DESIGNER)

A visual designer is the one who pushes pixels.

INTERACTION DESIGNER (MOTION DESIGNER)

Remember the subtle bouncing animation when you pull to refresh in the Mail app on your iPhone? That’s the work of a motion designer. Unlike visual designers who usually deal with static assets, motion designers create animation inside an app. They deal with what the interface does after a user touches it.

UX RESEARCHER (USER RESEARCHER)

A UX researcher is the champion of a user’s needs. The goal of a researcher is to answer the twin questions of “Who are our users?” and “What do our users want?”

FRONT-END DEVELOPER (UI DEVELOPER)

Front-end developers are responsible for creating a functional implementation of a product’s interface.

PRODUCT DESIGNER

Product designer is a catch-all term used to describe a designer who is generally involved in the creation of the look and feel of a product.

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